From Visibility to Credibility: How Dr. Lynne Lightfoote and Dr. Sundra Mann Used Personal Branding to Strengthen Their Professional Presence Online
Personal branding in the digital age is like an online handshake. It’s the first impression, the firm grip, the eye contact. Done right, it can open doors you never even knew existed. But without it, you might just blend into the noise of a crowded world. Personal branding isn’t just about visibility for professionals like […]
From Cupid to Conversion: Crafting Customer Love Stories This Valentine’s Day
Ah, Valentine’s Day—a time for love, connection, and sharing heartfelt moments. But for marketers, it’s also the perfect opportunity to create meaningful interactions and build lasting relationships with customers. Today’s consumers crave more than just promotions or discounts; they want personalized experiences, authentic storytelling, and to feel like they’re part of a larger community. That’s […]
Discover the Magic of Learning at NorthBay: A Personal Journey with Layla Nielsen
Hello, wonderful readers! I recently had the privilege of visiting NorthBay, a cherished partner of LN & Co., and it was an experience that left me deeply inspired and excited about the future of outdoor education in America. The visit opened my eyes to the incredible impact and potential this approach has in shaping young […]
Haunted by Trends: Spooky Predictions for the Future of Marketing
As the chill of Halloween creeps in and shadows lengthen, it’s time to peer into the crystal ball and uncover the eerie marketing trends that loom on the horizon. Just like a haunted house full of unexpected surprises, the digital marketing landscape is constantly changing, bringing both opportunity and trepidation. Here are some spooky predictions […]
Unraveling the Marketing Genius Behind Jada Pinkett Smith’s “Worthy”
Jada Pinkett Smith, an icon of strength and resilience, recently launched her memoir, “Worthy.” The book is a testament to her journey, revealing personal demons and triumphs. It has been making waves in the literary world, not just for its content but also for the ingenious marketing strategies deployed by her team. A Memoir Worth […]
Leveraging LinkedIn Groups for Senior Executives: Building a Powerful Network
LinkedIn has become an indispensable tool for professionals, boasting over 774 million members across the globe. With its vast user base, LinkedIn offers a unique platform for executives to connect, share ideas, and learn from professionals worldwide. In this article, we will explore the importance of LinkedIn Groups for senior executives and provide practical strategies […]
Inclusive Marketing: Celebrating Fathers and Boosting Engagement on Father’s Day
Father’s Day is a time to celebrate and honor fathers’ important role in their families’ lives. Brands have an incredible opportunity to engage with dads during this special time by being more inclusive in their marketing efforts, social media content, and brand messaging. This article will explore the spending behaviors of dads in the U.S. […]
Celebrating Black Music Month: How to Fuel Your Digital Marketing Campaigns with the Power of Music
June marks Black Music Month, a time to honor and celebrate the immense cultural contributions of African American musicians throughout the decades. Black music has changed music history and influenced every music genre worldwide. As digital marketing continues to evolve, utilizing music as a form of content is becoming increasingly popular. Music can drive more […]
Celebrating Juneteenth: How Brands Can Honor the Holiday with Authenticity and Sensitivity
Understanding Juneteenth: A Brief History and Significance Juneteenth, also known as Freedom Day, is an annual celebration on June 19th commemorating enslaved African Americans’ emancipation in the United States. On this day in 1865, Union General Gordon Granger arrived in Galveston, Texas, and announced that all enslaved people were free, marking the end of slavery in […]
What Your LinkedIn Profile Header Reveals about You and Your Business
When people visit your LinkedIn profile, they make a snap judgment about you and your business. Did you know that the first thing they see is your header? Your header is a critical part of your personal and business brand, and it’s essential to make sure it sends the right message to the right people. […]