Best Practices For Marketing To Mothers

Solve Mom’s Pain Points You may already have defined the key benefits that your product or service provides to consumers, but now it’s time to dive into the mom-specific benefits. For example, your eco-friendly cleaning product is something all conscious shoppers appreciate. While conscious shopping is on many moms’ radars, you may be able to […]

Africa Is Open For Global Business

One of the exciting things about working as a digital marketer is that I represent clients from around the world, particularly those who are trying to expand their reach in the states. Africa is in the midst of an urban and industrial boom and I am here to help African companies grow their global digital […]