How to Celebrate AAPI Month with a Culturally Mindful Marketing Strategy
May is Asian American and Pacific Islander (AAPI) Heritage Month- a time to recognize and celebrate the contributions of the AAPI community to our society. For brands and marketing teams, it is an opportunity to show your support and appreciation by crafting a culturally mindful marketing strategy. However, it’s important to approach this with sensitivity […]
3 Ingredients For Developing A Winning Multicultural Marketing Strategy
If you’re looking to develop a winning multicultural marketing strategy, you’ll need three essential ingredients. Think of it as the trifecta of modern digital marketing: culture, creativity, and data. Culture drives preferences in different markets — understanding it helps marketers create tailored messages that resonate with consumers. Creativity is all about finding clever ways to […]
Marketing Delimmas A Fractional CMO Can Help You Solve
Does your marketing strategy need some help? Hiring a full-time Chief Marketing Officer (CMO) may feel like an overwhelming expense. But don’t worry – there’s another option! Fractional CMOs are becoming increasingly popular among businesses of all sizes and can provide the same level of expertise as a full-time CMO without the permanent commitment. Here […]
How Hiring A Fractional CMO Can Help Your Business
Are you looking for an inexpensive way to scale your business? Do you need the expertise of a Chief Marketing Officer but don’t want to hire one full-time? Consider hiring a fractional CMO. A fractional CMO is typically an experienced marketing executive who offers solutions on either a part-time, project, or retainer basis. They can […]
Celebrating the Female Consumer During Women’s History Month | LN & Co.
Women’s History Month is here, and it’s time to celebrate the power of female consumers! Women may not be visible at the top of every major company but make no mistake – they are making a huge impact. Women are the primary decision-makers in many households, so brands should pay close attention. Not only do […]
Social Media Algorithms Learn 3 Best Social Media Channels Algorithms
Millions of people and businesses want to excel in social media. The reason is obvious; it’s one of the best digital marketing channels, an owned media channel with enormous opportunities for business growth. But you know what’s interesting? To grow their social media presence, most people check out generic information such as social media management […]
Back to School Shopping – Compact Guide for Parents Marketers
A considerable number of students join the school each year, and around 50 million Americans benefit from Back to School sales. This creates a significant market and potentially makes back-to-school shopping the 2nd biggest retail event after holiday shopping. Are you one of the parents or students getting ready for the first day of school? […]
A Year in Review-2021
We are so grateful to be able to serve our clients during another difficult year. The pandemic has pushed us all to work differently, and our team at LN & Co. have rolled with the punches while delivering success to our clients.
30 Minute Marketing Workouts
Marketing doesn’t have to be this scary monster that feels impossible to tackle. Marketing in doses can unlock a world that can secure your financial freedom, create a fanbase of people who genuinely care about your success, and give you room to try new things. And it doesn’t have to be expensive either. Today, we will walk through the small […]
Best Practices For Marketing To Mothers
Solve Mom’s Pain Points You may already have defined the key benefits that your product or service provides to consumers, but now it’s time to dive into the mom-specific benefits. For example, your eco-friendly cleaning product is something all conscious shoppers appreciate. While conscious shopping is on many moms’ radars, you may be able to […]